SARA SUTTON

Sara Sutton is the visionary founder of Perth Style Company, a brand that has redefined how Australians prepare homes for sale — and, more recently, how they furnish them. Recognised as a true pioneer of the property styling industry in Australia, Sara didn’t just launch a business in an uncharted space — she created the market itself.

With bold vision and entrepreneurial drive, Sara secured investor backing through a Shark Tank–style pitch and scaled Perth Style Company into one of the country’s most trusted and respected styling brands. Her leadership has set industry benchmarks, establishing property staging as an essential sales strategy in Western Australia and beyond.

But styling was only the beginning. Seeing gaps in both design quality and supply reliability, Sara expanded PSCO. into furniture design, manufacturing, and procurement. She created bespoke collections and built international supply channels to ensure exclusivity, quality, and seamless logistics in high-demand staging environments. Today, her team not only styles homes but also imports, curates, and distributes proprietary furniture ranges that elevate the aesthetic and commercial edge of every project.

Under Sara’s leadership, Perth Style Company has grown into a vertically integrated powerhouse — delivering premium home staging, custom furniture design, procurement, and wholesale supply. Her bold vision, commercial instinct, and relentless pursuit of innovation continue to shape the industry, delivering measurable results for homeowners, agents, and developers while redefining what it means to prepare a property for market.