Is my property worth staging?

There’s no denying that investing in real estate staging can be a hefty feat. One which often leaves homeowners pondering the million dollar question, is my property really worth staging? 

For us, the answer is simple. Given the state of the current Perth property market, competition amongst prospective buyers can be fierce and it’s important to play off this emotional buy-in to maximise profits. Whilst this mentality can seem harsh, it's the aim of the game at the end of the day and is the key driver behind every property transaction. 

Moreover, whilst there are truly many benefits to staging a home, there are two primary advantages that continue to shine through time and time again; home staging helps to sell your property faster and for more money and what’s not to love about that?!

 

The Vacant Property.

You’re all packed up and finding your feet in your new property. So, what does that mean for your old property that is now sitting vacant? 

It’s true that only 10% of potential buyers are able to visualise the full potential of a vacant property, meaning a whopping 90% of potential buyers are unable to imagine the wonderful possibilities your property has to offer them. 

Furthermore, vacant properties are viewed in a negative light, as it is generally assumed that the homeowner is in some sort of financial hardship and desperate to sell. This means the property itself can attract low offers. 

Investing in home staging for your property avoids this potential feedback from prospective buyers altogether, presenting them with a fully-furnished home ready to fall in love with!

 

The Golden Oldie.

In our opinion, nothing turns off potential buyers more than signs of hard work and additional expense, especially in a competitive market where buyers are already paying big bucks for the property itself. 

If your home has seen better days or perhaps been the much-loved residence to an older relative who is now relocating, a fresh approach to presentation is definitely needed and investing in home staging is just the answer.

Home staging helps to distract buyers by putting a modern spin on an older property, taking it into the style of today and showing the true potential of the property to prospective buyers. 

The process of staging also ensures the photography of your property looks attractive, increasing the effectiveness of its marketing campaign whilst charming more potential buyers to your property’s listing online and in person at home opens. This truly helps to drive a timely result where some older properties can sit on the market for months with minimal action. 

 

The Pokey Palace.

Sometimes a property can hold a hell-of-a-lot of potential to many prospective buyers but if it has a fairly odd layout, tight rooms or some random spaces, it can leave buyers asking, what exactly would we do with this room?!

In this case, many believe leaving this kind of home vacant will make the spaces look larger, however, the opposite is in fact true and home staging is the only solution! Staging helps to showcase the floor plan and main features of your home, giving potential buyers a better idea of how the home could look when they move in. It provides purpose to random spaces and demonstrates the best way to completely utilise every inch of a home. 

 

The Trend Setter.

Another common misconception is that a property needs to have “something wrong with it” to be staged - a fault or downfall that needs to be hidden from buyers. Yet, some of our most successful staging stories involve brand new homes or recently renovated projects that are just calling out to be showcased to their complete potential. 

There’s no denying that home staging puts a strategic spin on your property which, in-turn, evokes an emotional response from potential buyers. Furnishing and presenting a property with the latest design trends and on-point furniture can really help to finish off a new home or long standing project, creating competition among these buyers, leading to a higher number of offers and often a higher sale price. 

 

In summary, home staging is a tried and tested strategy for every property type under the sun! If you’re wondering if your property is right for staging, get in touch with our friendly team today at concierge@perthstyleco.com.au and we’d be happy to help!

Previous
Previous

What to do before listing your home for sale.

Next
Next

The hottest design trends for Winter 2022.